Local Services Ads (LSAs) are a pay-per-lead advertising format from Google designed to connect local service businesses with potential customers in their area. These ads appear at the very top of Google search results, even above traditional pay-per-click (PPC) ads and organic listings. They display key information such as the business name, star rating, phone number, hours, and a "Google Guaranteed" or "Google Screened" badge.
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Local Services Ads
Local Services Ads in Houston, TX
At Digital Oasis US, we specialize in creating powerful Local Services Ads that put your business in front of the right customers at the right time. Located in Houston, TX, our expert team ensures your services appear at the very top of Google when potential clients search locally. These ads not only build trust with Google’s verified badge but also drive more calls, bookings, and qualified leads straight to your business. Whether you run a home service, repair company, or professional service, our tailored Local Services Ads campaigns help you dominate your local market, increase visibility, and grow faster with measurable results.
Why Choose Digital Oasis US for Local Services Ads?
At Digital Oasis US, we don’t just run ads — we build strategies that help your business grow stronger every day. Based in Houston, TX, we know how competitive the local market can be, and that’s why our Local Services Ads are designed to give you a real edge. From getting your business verified on Google to ensuring you appear right at the top when customers search, we focus on connecting you with people who are ready to book your services. Our team combines local expertise, transparent reporting, and smart optimization so you don’t just get clicks — you get real leads, calls, and long-term growth.
Local Market Expertise: We understand the Houston audience and create ad strategies that directly connect you with people searching for your services.
Transparent Reporting: You’ll always know where your budget goes with clear, easy-to-understand performance reports.
Google-Verified Campaigns: Build instant trust with customers through Google’s verified badge, giving your business more credibility.
Lead-Focused Approach: Our ads are designed to generate calls, bookings, and real leads — not just clicks.
Continuous Optimization: We regularly monitor and adjust campaigns to ensure maximum ROI and long-term success.
EXPERTISE
Google Local Services Ads setup, profile optimization, and lead-generation strategy to target local customers.
RESULTS
Proven track record of helping businesses get more verified leads and calls directly from Google.
TOOLS
Skilled in Local Services Ads dashboard, call tracking, budget optimization, and performance reporting.
We Provide Best Local Services Ads In Houston, TX
Account Setup & Verification
We handle the full setup of your Google Local Services Ads account, including profile creation and business verification. This ensures your business gets the Google "verified" badge, building instant trust with customers.
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Targeting & Location Optimization
Our experts optimize your ads to appear only in the areas where your customers are searching. By focusing on your exact service locations, we make sure your budget is used effectively and brings in genuine leads instead of wasted clicks.
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Budget & Bid Management
We carefully manage your ad spend with smart budget allocation and bidding strategies. This ensures you get the best possible return on investment, generating more calls and leads while keeping your advertising costs under control.
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Lead Management & Tracking
Every call, message, and lead generated through your ads is tracked and reported. With our system, you can easily manage customer inquiries, follow up quickly, and measure which campaigns are driving the most results.
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Campaign Optimization
We continuously monitor your campaigns and make improvements for better performance. Whether it’s adjusting targeting, refining bids, or updating ad strategies, our goal is to keep your business visible and delivering high-quality leads.
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Performance Reporting & Analysis
Our detailed reports provide full transparency on how your ads are performing. From the number of calls and leads to overall ROI, you’ll always know where your budget is going and how it’s helping your business grow.
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Frequently Asked Questions About Local Services Ads
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What are Local Services Ads, and where do they appear?
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How do LSAs differ from traditional Google Ads (PPC)?The main difference is the payment model: Local Services Ads use a pay-per-lead model, meaning you only pay when a potential customer contacts you directly through the ad (via call or message). Traditional Google Ads (PPC) use a pay-per-click model, where you pay every time someone clicks on your ad, regardless of whether they contact your business. LSAs also require a screening process and offer a "Google Guaranteed" badge, which is not a feature of traditional PPC ads.
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What is the "Google Guarantee" or "Google Screened" badge?The "Google Guaranteed" (for home service providers) and "Google Screened" (for professional services) badges indicate that a business has passed Google's extensive screening and verification process, which typically includes background checks, license verification, and insurance checks. This badge helps build customer trust. The Google Guarantee may also offer a refund (up to a lifetime cap, generally $2,000 in the US) to customers who are not satisfied with the quality of work booked through an LSA. Note: The Google Guarantee and associated money-back offer are being discontinued effective October 20, 2025, in favor of a single Google Verified badge.
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How much do Local Services Ads cost, and how is the budget set?LSAs operate on a flexible, pay-per-lead model where the cost per lead can vary based on location, job type, and market competitiveness. Businesses can set an average weekly budget or a maximum monthly cap they are willing to spend. You will only be charged up to your monthly maximum. If you reach your budget limit, your ad will stop showing for the rest of the month.
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Can I dispute a lead I believe is invalid?Yes, if you receive a lead that you believe is unqualified (e.g., outside your service area, a sales call, a wrong number, or a service you don't provide), you can dispute the charge. If your dispute is approved, your account will be credited back the cost of that lead. Google is currently transitioning to an automated crediting system, so the manual dispute option may be phased out in some areas.
